The competitive landscape for reaching customers has changed dramatically over the past two years for businesses in Hawaii. Has your company done what is needed to continue to find and keep customers? Linda Sherman will show you why social media should be a part of your marketing strategy, and give you specific steps to get started or improve on where you are today. Launching a Facebook Page or Twitter account is not enough. Learn from a pro how to strategically deploy social media to power up your overall marketing, customer service and business plan.