KCC OCET Social Media for Business Series with Linda Sherman

KCC OCET is a tremendous resource for residents of Kauai. If you haven’t taken a course there yet, you certainly should look at doing so. You will find the OCET classrooms comfortable and well-equipped.

As many of you know, bringing the voice of Kauai to the internet is a passion of mine. Many business owners on Kauai are now realizing that they need to understand the tools of social media to reach new customers.

We got a very nice turn-out for the social media marketing seminar that the Chamber of Commerce of Kauai hosted on June 29th at the OCET facility.

Linda Sherman teaching OCET Kauai Chamber Social Media

The June 29th social media marketing seminar provided an overview of social media and an introduction to some important new platforms including Pinterest and Instagram. Though the seminar was well received, it became obvious that many of the participants wanted a deep dive by topic. We could also see that some participants needed a beginning class and some were ready for intermediate level discussion. Peggy Lake, the fabulous training coordinator for OCET recognized these factors and initiated this series to address the social media marketing learning requirements of Kauai.

All of the course details can be found on the OCET site in the Business and Professional Development section.

I can tell you with confidence that my classes in August, September and December got very positive reviews and the students got value from the classes. Some of those reviews are below:

What:
Social Marketing for Business Series
Instructor Linda Sherman
Each class in the series is unique so you can sign up for one or all of them

When:
Next series begins January 22 with classes scheduled through mid-April.
Tuesdays: 1pm – 4pm
Thursdays: 10am – 1pm
Classes include:
Beginning Facebook, Twitter, GooglePlus and YouTube
Intermediate Facebook, Twitter and GooglePlus
Pinterest
How to Watermark Your Photos Using PhotoShop Elements
Getting Started with Social Media Marketing, an Overview for Business Owners and Managers
Each session stands on it’s own

Cost:
Extremely affordable at $39 or $19.50 with ETF support. Your business or non-profit should qualify to receive 50% assistance through the ETF (Employment and Training Fund). You can contact David Longmore at Workwise 274-3056 for information about this great tuition break.

At this price, your business or non-profit cannot afford not to invest in know-how that will more than pay back in the viability of your enterprise.

How to Register:
Call KCC-OCET at 808-245-8318.
Registering at least 5 days before the class ensures that the class will run.

Tuition Refund Policy:
100% tuition refund will be provided to withdrawal requests received at least 3 working days prior to the class meeting day. Refund requests can be made by phone, fax, email, or postal mail (postmarked date will be used).

Linda Sherman Schedule Social Media Teaching KCC OCET

Where:
Kauai Community College, KCC-OCET, Lihue
3-1901 Kaumualii Hwy, Lihue 96766 Cross street: Puhi Road
KCC OCET is the Office of Continuing Education and Training of the University of Hawaii for Kauai
We meet in Classrooms 103 and 105 and Computer Labs
You should be notified which room we are in when you register. The room number should be on the online schedule in the Business and Professional Development section
There is usually a sign that says what room we are in when you enter the building. Note the front door of the KCC-OCET building has the bookstore on one side and the KCC-OCET office on the other side.
There is a blue circle on the map here showing you where the building is. When you enter from Kaumualii Highway, it is the low-rise second building that you see.

KCC OCET building location map Kauai Education

KCC OCET building front Kauai Community College

Why:
A shift has occurred in what it takes to market to new customers and communicate with existing ones. Whether your customers are visitors or residents of Kauai, more and more of them are turning to the internet to find your small business or non-profit. You will learn how social media marketing fits into your overall marketing plan. Even if you plan to have someone else run your social media programs for you, you show learn how to set up and manage that support and know enough to delegate with authority.

Pick and choose which classes you want or take all of them. You wil get a deep dive of the important social media tools including Facebook, Twitter, Pinterest, Google Plus, YouTube, Instagram and FourSquare. Facebook, Twitter and Pinterest are split into courses for beginners and intermediate users

The classes have been set at three hours each because Linda Sherman has found in working one-on-one training clients in social media marketing that three hours is the optimal block of time for a student to effectively learn these new skills. Note that we have also set up the classes so that you can take the beginning session of a topic on Tuesday of one week, and the advanced session for the same topic in the following week. This allows ambitious students to work on what they learned for eight days in between sessions.

Reviews from Students:
“Very useful”
“Lots of good information and very thorough”
“Fun”
“Like the hand’s on”
“Love that you offer these classes”

KCC-OCET Intermediate Facebook Class September 13, 2012

Sharing
We would be grateful if you share the information about this class with your friends and colleagues. If you are sharing on Twitter, here is the shortened link for you http://bit.ly/KCCLS. The KCC-OCET twitter address is: @KauaiCCOCET. There is a FourSquare check-in for your FourSquare and Instagram check-ins before, during or after class. For Facebook Check-ins and links, the KCC-OCET Facebook Page. My Twitter addresses are @LindaSherman and @KauaiTalk.

Hope to see you at one of the classes!

Here is the 2013 Calendar through Mid-April

Calendar for Jan - April Linda Sherman Social Media for Biz classes

Thank you for joining us in prior classes:
We just completed:
December 4, 6, 11, 13
1pm – 4pm
December 4: Intermediate Facebook
December 6: Intermediate Twitter
December 11: Introduction to Google Plus and YouTube
December 13: Intermediate Google Plus

Flyer from August – September 2012 Classes:
Social Media for Business with Linda Sherman KCC OCET flyer

About Linda Sherman

International, multicultural marketing pro, Linda brings a distinguished background of international subsidiary CEO/CMO to her Social Marketing expertise. These include CEO Club Med Japan, Barilla Japan and CMO Wal-Mart Japan. Linda Sherman has been featured and quoted in Forbes, The New York Times, Christian Monitor and other leading publications. She devised and implemented an innovative guerrilla-marketing plan for ZIMA in Japan that produced a lasting, profitable success. Linda has hands-on technical skills in building and search optimizing WordPress websites and an influential on-line presence. Linda teaches social marketing for business at the University of Hawaii. Her company, The Courage Group, provides websites, digital film, branding and social marketing strategy and training.

Connect with Linda Sherman on Google+

  • Linda, I really got a lot of benefit from your YouTube Google+ class and after making a few changes in my social media habits my Klout went from 46 to 58. I can always learn more from you, thanks for the very personal attention you give all your students.

    • Thank you for your kind words Jai @Gardens4Life:twitter . So glad you are finding value from my social media for biz trainings.

  • I’m disappointed I missed such a good opportunity to learn social media on this type of level. I know social media on a personal level and it would be good to learn it on a professional level. Where could I find updates for future classes? Is there a mailing list I could join?

    • Thank you Jei-Nhy! I will be updating this post with the new schedule as it gets set. New classes will begin again January 22nd. 

      Yes. I do have a mailing list. You can see in the upper right corner of the page. 

      Peggy Lake, the coordinator for KCC-OCET programs suggests that you check their website regularly, she updates new classes there. I have a link in my article to their “business and professional section” which I am putting again here for your convenience. https://sites.google.com/a/hawaii.edu/ocet-info/course-descriptions/business-and-professional-development There are two classes this week, Dec 11 and 13th. Beginning and Intermediate GooglePlus. You can still sign up for that by calling KCC at the number above.

      • One little tip on your Twitter bio Jei-Nhy, you can list your LinkedIn address as: http://linkedIn.com/in/JeiNhyQuirantes You need the “in” for the link to work. Always check links you post to make sure they are working. I always dump the www for bios because it takes up space and I arbitrarily added caps to make it more readable.