The social media puzzle. Created by The Courage Group Ray Gordon

Social Media for Business 2014 Classes

It is the time for New Years Resolutions and self improvement. It's a good time to get KCC-OCET Social Media for Business classes onto your schedule for 2014. These classes are fun, affordable and easy to fit into your schedule. You have no excuse. Our first series this year ran January 29 to … [Read More...]

Klokal Features Linda Sherman Number 1 Influencer Chart by Rob Bertholf

Why You Should Pay Attention to Your Klout Score

All of my social media for business students and clients know about Klout. I introduce them to their Klout score at the very beginning. Why? Because for all the controversy about the accuracy of Klout, people do look at it. If you are on Hootsuite, as a vast number of Twitter users are, you cannot … [Read More...]

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Rumble2012 Nox Solutions Tech Social Media Fail Case Study

A debate both entertaining and valuable took place today between Jon Stewart and Bill O'Reilly. Unfortunately it was accompanied by a monumental tech and social media monitoring and reaction failure related to their paid live streaming internet solution. Earlier this week Kitchen Aid fielded … [Read More...]

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How To Make a Facebook Page First Steps

Setting up a new Facebook Page can be somewhat daunting because Facebook does not allow you to preview what screens you will encounter before you get started. Here is your advance road map. To set up a new Facebook Fan Page, you must have a Facebook profile. Note that Facebook Pages are … [Read More...]

Linda Sherman teaching OCET Kauai Chamber Social Media

KCC OCET Social Media for Business Series with Linda Sherman

KCC OCET is a tremendous resource for residents of Kauai. If you haven't taken a course there yet, you certainly should look at doing so. You will find the OCET classrooms comfortable and well-equipped. As many of you know, bringing the voice of Kauai to the internet is a passion of mine. Many … [Read More...]

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Why Your Business Should Be on Pinterest

The reasons your business should be on Pinterest include the opportunity to: - Extend your brand personality and story with images - Draw people to particular articles, pages or products on your website - Publicize your participation in a trade show - Engage with your brand advocates - Get … [Read More...]

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Are You Ready For Facebook Brand Page Timeline

Here are some tips to help you with the transition to Timeline for Facebook Brand Pages. All Facebook Brand Pages will go to Timeline March 30th. I address some basic Facebook points and offer a few precautions at the end of this article for those of you who are still a bit fuzzy on Page versus … [Read More...]

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BlogWorld Video Interviews and Great Memories

BlogWorld Expo is a conference where bloggers and would be bloggers gather to speak, learn and network. With over 100 sessions providing tips for businesses and organizations for both blogging and social media as well as special tracks for military, health and other special interests, there is … [Read More...]

Linda Sherman with Quincy Solano at Hawaii Social Media Summit

Hawaii Social Media Summit Boasts Statewide Participation

The competitive landscape for marketing in Hawaii has changed. Recognizing this, attendees from a broad spectrum of industries in Hawaii came to the Hawaii Social Media Summit to learn more about social media marketing. The beautiful open-air Hawaii Convention Center made a lovely backdrop to … [Read More...]

Chris Jaeb Common Ground Speaking Sustainability Forums Kauai

Sustainability Forums Kauai Oct 11 Photos and Mahalo

Chris Jaeb, founder of Common Ground Kauai and Diann Hartman, Green Team Leader for the Grand Hyatt Kauai, Recipient for the Kapaa Rotary Club Green Giant Award for 2010 were the featured speakers for Sustainability Forums October 11, 2011. Both of the presentations were specific, inspiring and … [Read More...]

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Steve Jobs Words of Inspiration for Entrepreneurs

Although Steve Jobs was known as an extremely creative innovator, he was even more admired as an inspiration to millions of geeks, consumers, and businesspeople around the world. Following is the full transcript of his now-famous 2005 speech to the graduating class at Stanford University. The … [Read More...]

Social Media Day at 22North host Linda Sherman

Social Media Day Kauai Huge Success

International Social Media Day was celebrated in ninety countries around the world June 30, 2011. Out of 14,000 meet-ups around the world, Social Media Day Kauai was selected to be featured by the highly respected Christian Science Monitor. Social Media Day is hosted annually by Mashable, a … [Read More...]